"Here's Why All Serious Usability Professionals Are Reading This Book Now" You no longer need to justify usability. Buy this book and learn how these underground tools allow you to easily sneak usability into any organization. These methods always work. * Discover how to help your organization easily increase profits with UX. * Learn how to avoid the selling mistakes that "Here's Why All Serious Usability Professionals Are Reading This Book Now" You no longer need to justify usability. Buy this book and learn how these underground tools allow you to easily sneak usability into any organization. These methods always work. * Discover how to help your organization easily increase profits with UX. * Learn how to avoid the selling mistakes that can kill your usability career. * Transform skeptics and the enemies of usability into powerful advocates. * Advance your career and boost your influence without doing marketing. Selling Usability: User Experience Infiltration Tactics is for usability professionals who are struggling to justify and sell their work to others.
Selling Usability: User Experience Infiltration Tactics
"Here's Why All Serious Usability Professionals Are Reading This Book Now" You no longer need to justify usability. Buy this book and learn how these underground tools allow you to easily sneak usability into any organization. These methods always work. * Discover how to help your organization easily increase profits with UX. * Learn how to avoid the selling mistakes that "Here's Why All Serious Usability Professionals Are Reading This Book Now" You no longer need to justify usability. Buy this book and learn how these underground tools allow you to easily sneak usability into any organization. These methods always work. * Discover how to help your organization easily increase profits with UX. * Learn how to avoid the selling mistakes that can kill your usability career. * Transform skeptics and the enemies of usability into powerful advocates. * Advance your career and boost your influence without doing marketing. Selling Usability: User Experience Infiltration Tactics is for usability professionals who are struggling to justify and sell their work to others.
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Patty –
I thought this book had a lot of really good ideas that I could implement...if I had 10 more hours a week that I wanted to donate to work. I'm not sure if I'm ready to make that commitment yet since I have 2 young kids at home, but I am going to try to implement what I can. What do I have to lose? Main tips were: -Volunteer to help out where you can in the company so that you can evangelize usability. -Be known as an information-sharer. Become known as your company's resident usability "expert". - I thought this book had a lot of really good ideas that I could implement...if I had 10 more hours a week that I wanted to donate to work. I'm not sure if I'm ready to make that commitment yet since I have 2 young kids at home, but I am going to try to implement what I can. What do I have to lose? Main tips were: -Volunteer to help out where you can in the company so that you can evangelize usability. -Be known as an information-sharer. Become known as your company's resident usability "expert". -If you get people talking about usability-related concepts, even if they don't call them usability, it's a win. -Keep trying and you'll get there. You just have to put in the effort.
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