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Five Thought Experiments and a Rant: On Surveillance Capitalism

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When is the use of personal information for profit permissible? In this pamphlet, I present five thought experiments to elicit your intuitions, presenting some of my own along the way. I then conclude by making the case that while surveillance capital undoubtedly is a moral issue, it is also a question of etiquette; we need not render a moral verdict to condemn the practic When is the use of personal information for profit permissible? In this pamphlet, I present five thought experiments to elicit your intuitions, presenting some of my own along the way. I then conclude by making the case that while surveillance capital undoubtedly is a moral issue, it is also a question of etiquette; we need not render a moral verdict to condemn the practice. While the topic is a serious one, this pamphlet attempts to keep things light and is meant to provoke thought, not provide readymade answers.


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When is the use of personal information for profit permissible? In this pamphlet, I present five thought experiments to elicit your intuitions, presenting some of my own along the way. I then conclude by making the case that while surveillance capital undoubtedly is a moral issue, it is also a question of etiquette; we need not render a moral verdict to condemn the practic When is the use of personal information for profit permissible? In this pamphlet, I present five thought experiments to elicit your intuitions, presenting some of my own along the way. I then conclude by making the case that while surveillance capital undoubtedly is a moral issue, it is also a question of etiquette; we need not render a moral verdict to condemn the practice. While the topic is a serious one, this pamphlet attempts to keep things light and is meant to provoke thought, not provide readymade answers.

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