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The Pocket Copywriter: Tips And Tricks For Writing Amazing Copy That Converts

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Every online and offline entrepreneur has to write "copy" at some point in their career. Whether it's an ad for their service, a sales letter for their product or an email blast to their customers. The trick is knowing how to write copy that gets results. A common myth is that copywriters are born not made, but this book will give you insider tips and tricks that prove tha Every online and offline entrepreneur has to write "copy" at some point in their career. Whether it's an ad for their service, a sales letter for their product or an email blast to their customers. The trick is knowing how to write copy that gets results. A common myth is that copywriters are born not made, but this book will give you insider tips and tricks that prove that myth wrong. Inside the pages of this book you'll find... * fifteen ways to find inspiration and keep your creative juices flowing * twenty five insider tips to writing copy that converts * ten of the BIGGEST copywriting mistakes and how to avoid them * fifty five of the best headlines ever written and what you can learn from them "Both humorous and helpful, this book is a must have for anyone who writes copy." - Andrew McCauley, The Social Media Bloke


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Every online and offline entrepreneur has to write "copy" at some point in their career. Whether it's an ad for their service, a sales letter for their product or an email blast to their customers. The trick is knowing how to write copy that gets results. A common myth is that copywriters are born not made, but this book will give you insider tips and tricks that prove tha Every online and offline entrepreneur has to write "copy" at some point in their career. Whether it's an ad for their service, a sales letter for their product or an email blast to their customers. The trick is knowing how to write copy that gets results. A common myth is that copywriters are born not made, but this book will give you insider tips and tricks that prove that myth wrong. Inside the pages of this book you'll find... * fifteen ways to find inspiration and keep your creative juices flowing * twenty five insider tips to writing copy that converts * ten of the BIGGEST copywriting mistakes and how to avoid them * fifty five of the best headlines ever written and what you can learn from them "Both humorous and helpful, this book is a must have for anyone who writes copy." - Andrew McCauley, The Social Media Bloke

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