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Screw It, Let's Do It: Lessons in Life and Business

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Richard Branson is an iconic businessman. In Screw It, Let's Do It, he shares the secrets of his success and the invaluable lessons he has learned over the course of his remarkable career. As the world struggles with the twin problems of global recession and climate change, Richard explains why it is up to big companies like Virgin to lead the way in finding a more holisti Richard Branson is an iconic businessman. In Screw It, Let's Do It, he shares the secrets of his success and the invaluable lessons he has learned over the course of his remarkable career. As the world struggles with the twin problems of global recession and climate change, Richard explains why it is up to big companies like Virgin to lead the way in finding a more holistic and environmentally friendly approach to business. He also looks to the future and shares his plans for taking his business and his ideas to the next level. Richard reveals the new and exciting areas into which Virgin is currently moving, including biofuels and space travel, and brings together all the important lessons, good advice and inspirational adages that have helped him along the road to success. This is a fantastic motivational business book that will help every reader achieve their own dreams.


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Richard Branson is an iconic businessman. In Screw It, Let's Do It, he shares the secrets of his success and the invaluable lessons he has learned over the course of his remarkable career. As the world struggles with the twin problems of global recession and climate change, Richard explains why it is up to big companies like Virgin to lead the way in finding a more holisti Richard Branson is an iconic businessman. In Screw It, Let's Do It, he shares the secrets of his success and the invaluable lessons he has learned over the course of his remarkable career. As the world struggles with the twin problems of global recession and climate change, Richard explains why it is up to big companies like Virgin to lead the way in finding a more holistic and environmentally friendly approach to business. He also looks to the future and shares his plans for taking his business and his ideas to the next level. Richard reveals the new and exciting areas into which Virgin is currently moving, including biofuels and space travel, and brings together all the important lessons, good advice and inspirational adages that have helped him along the road to success. This is a fantastic motivational business book that will help every reader achieve their own dreams.

30 review for Screw It, Let's Do It: Lessons in Life and Business

  1. 4 out of 5

    Josh Steimle

    Pros: I think it's pretty hard to mess up a biography, and this book is largely biographical. People are interesting, regardless of who they are, and Branson is no exception. He is positive, an adventurer, and clearly intelligent, although I think his life does a better job of showing that than this book. If you need a shot of feel-good energy, this book could be a good pick-me-up. It's also great for showing the unlimited potential for someone with a lot of self-confidence. Cons: This book rambl Pros: I think it's pretty hard to mess up a biography, and this book is largely biographical. People are interesting, regardless of who they are, and Branson is no exception. He is positive, an adventurer, and clearly intelligent, although I think his life does a better job of showing that than this book. If you need a shot of feel-good energy, this book could be a good pick-me-up. It's also great for showing the unlimited potential for someone with a lot of self-confidence. Cons: This book rambles all over the place and repeats itself like that old guy at your family reunions of uncertain relationship. One minute Branson is quitting school as a teenager and starting a magazine, then he's flying a balloon across the Pacific Ocean as a middle aged man, then he's running a record label in his 20s, then he's back at the magazine again as a teenager. It's hard to keep track of what decade we're in or why he's talking about what he's talking about. You get the impression this book wasn't so much written as recorded by an assistant as Branson rambled, and then transcribed verbatim. The title does seem fitting to the content. I can imaging Branson saying those words before writing this book, before jumping into the global warming movement, before starting each of his businesses, and before most else he has done. In some ways he seems to be a victim of his own success, although he's also a beneficiary of it. That is, his success appears to have convinced him that his gut is always right and that researching data, opposing views, etc. is unnecessary. After all, when has his gut led him astray before? But this means he also seems to be a bit like a ship without a rudder, driven here and there by whatever he is exposed to, rather than charting a course based on principle and a strong belief in anything other than having fun. He has a 3-hour meeting with Al Gore and suddenly he's dedicating his life to fighting global warming and he assumes anyone who isn't on the bandwagon is burying their head in the sand because it's just too scary to confront. He points out many examples of how government policies have created extraordinary problems, and yet also espouses government action as the only way to solve other problems. By the end of the book he comes across as someone who knows very well his own businesses and anything else he puts his mind to, but at the same time a bit gullible and ignorant of the wider world outside his bubble. Perhaps this is not reality, but that's the perception I came away with after reading the book. Is it worth reading then? Meh, probably not considering all the other good stuff out there and the limited time to read it all. I'd be more interested in reading a biography of Branson written by someone else.

  2. 4 out of 5

    asmaa setiete

    the first lesson keep going and never give up second prepare for your goal immediately and start working on it

  3. 5 out of 5

    Lilly

    I love Richard Branson. He's the mentor every entrepreneur wishes they had (ok, or I do). I long ago harbored hopes of working on his team, running a record label. And now that I'm old enough to read about how he did it himself, I find it fascinating. That said, I think Losing My Virginity was a more fluid read. SCREW IT, LET"S DO IT often reads like it was written in snippets in between balloon jaunts or financial crises. And then they were smooshed together. There's no overarching narrative and I love Richard Branson. He's the mentor every entrepreneur wishes they had (ok, or I do). I long ago harbored hopes of working on his team, running a record label. And now that I'm old enough to read about how he did it himself, I find it fascinating. That said, I think Losing My Virginity was a more fluid read. SCREW IT, LET"S DO IT often reads like it was written in snippets in between balloon jaunts or financial crises. And then they were smooshed together. There's no overarching narrative and it often repeats facts or lessons, but in my book Richard can do no wrong. He's an extremely likeable entrepreneur (not always true of others) and he's got lots to teach. He loves what he does and it comes through on every page. Now if I could only get my hands on a season of Rebel Billionaire...

  4. 5 out of 5

    Yasmin Sabry

    I only need ONE breakfast, ONE lunch & ONE Dinner.... loved this part... never make money your single goal in life ;-)

  5. 4 out of 5

    Santhosh

    Forrest Gump meets Jim Carrey's Yes Man. Richard Branson has a lot of good stories and can put his money where his mouth is, although this book does a poor job of putting it across. What it does do is portray him as positive, intelligent, gullible, adventurous, impulsive, and filled with a very strong belief that life is to be lived. While the book rambles all over the place with no overarching theme or chronological narrative, jumping from one anecdote to the next without any connection or reaso Forrest Gump meets Jim Carrey's Yes Man. Richard Branson has a lot of good stories and can put his money where his mouth is, although this book does a poor job of putting it across. What it does do is portray him as positive, intelligent, gullible, adventurous, impulsive, and filled with a very strong belief that life is to be lived. While the book rambles all over the place with no overarching theme or chronological narrative, jumping from one anecdote to the next without any connection or reason, it does deliver a powerful realistic message about grabbing opportunities and going full pelt at them (as opposed to working towards some great visionary dream). Filled with repetitive clichéd phrases such as "I wanted to just do it", "it's important for me to have fun", "I wouldn't take no for an answer", and "I wanted to live to the full", this could have been so much better, instead of deflating so quickly like one of his balloons on descent.

  6. 5 out of 5

    Karen ⊰✿

    I didn't know that much about Branson (other than his many media appearances) and I found this really interesting to learn more about him, his early years and philosophy. He really seems to be a person that genuinely cares about others and the planet and that is very admirable. I'm not sure I really learnt anything from the book, other than just cool things he has done and I learnt a whole lot more about the Virgin group of Companies. So interesting, but ultimately I didn't have any real takeaways. I didn't know that much about Branson (other than his many media appearances) and I found this really interesting to learn more about him, his early years and philosophy. He really seems to be a person that genuinely cares about others and the planet and that is very admirable. I'm not sure I really learnt anything from the book, other than just cool things he has done and I learnt a whole lot more about the Virgin group of Companies. So interesting, but ultimately I didn't have any real takeaways.

  7. 5 out of 5

    Mukesh Emes

    This review has been hidden because it contains spoilers. To view it, click here. This is book is more like Richard Branson autobiography. His journey from a small music records store to the well established brand Virgin Group is really inspiring. His story not just inspiring but adventures too, Record store to Airlines, Airlines to telecommunication, round the world balloon travel, space travel etc. So exciting isn't it? Some of the key lessons we can learn from this book is; be positive always, be innovative and believe in yourself. This is really a nice book. This is book is more like Richard Branson autobiography. His journey from a small music records store to the well established brand Virgin Group is really inspiring. His story not just inspiring but adventures too, Record store to Airlines, Airlines to telecommunication, round the world balloon travel, space travel etc. So exciting isn't it? Some of the key lessons we can learn from this book is; be positive always, be innovative and believe in yourself. This is really a nice book.

  8. 5 out of 5

    Teotl Macias

    I enjoyed this book. It’s a quick and brief reminder to live the life you always wanted to and enjoy every single moment of it. Richard Branson is a very good motivation for anyone who want to get out of the comfort zone, take some risks and no regrets. It’s a very easy book to read to get motivated.

  9. 4 out of 5

    Douglas

    A great book for people in Sales or Entrepreneurs. The book is really about Richard Branson and some of the endeavors he has tried in his life. You really have to read the book to get a firm grasp of what he is trying to convey, but the back of his book really does a great job of summarizing his core advice; namely believe in yourself, take calculated risk, don't think no, think yes. You'll burn through the book in about 2-3 hours. An interesting read. A great book for people in Sales or Entrepreneurs. The book is really about Richard Branson and some of the endeavors he has tried in his life. You really have to read the book to get a firm grasp of what he is trying to convey, but the back of his book really does a great job of summarizing his core advice; namely believe in yourself, take calculated risk, don't think no, think yes. You'll burn through the book in about 2-3 hours. An interesting read.

  10. 4 out of 5

    Michał Śmiałko

    Richard is indeed a controversial figure and it was interesting to learn that he did so many deadly challenges in his life (breaking balloons flight records etc). He has quite unique attitude to running business although... I can't say I'd follow his example in everything. A wise advise though is to have more fun. As simple as it is. As Joker said, "Why so serious?". Richard is indeed a controversial figure and it was interesting to learn that he did so many deadly challenges in his life (breaking balloons flight records etc). He has quite unique attitude to running business although... I can't say I'd follow his example in everything. A wise advise though is to have more fun. As simple as it is. As Joker said, "Why so serious?".

  11. 5 out of 5

    Nuwan Bandaranayaka

    I just took the book to my hand around 10.05 PM just to check it out.but at around 11.55PM, I was at the last page of this book.I didn’t wanted to stop reading because it is an awesome book which is interesting as the Richard Branson’s life.full of worthy advices.some may feel too generic.but it comes from a person who walked the talk.so they are always valuable as gold to read.

  12. 5 out of 5

    Juuso Pääkkönen

    Hey everyone read this and find out how awesome I am! Woo! Unable to compose proper sentences though. Maybe I should've hired a proper editor. But then again, I'm rich so screw it let's do it. Hey everyone read this and find out how awesome I am! Woo! Unable to compose proper sentences though. Maybe I should've hired a proper editor. But then again, I'm rich so screw it let's do it.

  13. 5 out of 5

    Dana

    Not the best nonfiction book I've read. It was about....nothing in particular, unfortunately. I really overestimated it :( Not the best nonfiction book I've read. It was about....nothing in particular, unfortunately. I really overestimated it :(

  14. 4 out of 5

    Powell Omondi

    Screw it, let's do it. That's the simple message. Good advice from Richard's journey in building the Virgin Group. Screw it, let's do it. That's the simple message. Good advice from Richard's journey in building the Virgin Group.

  15. 4 out of 5

    Rosaria Cirillo

    Once I gave it a start I could not put it down. Devoured it over one weekend, totally absorbed into #RichardBranson autobiography. What an amazing example of using business and money for doing good! 🤩 I had no idea how little did I know about Branson and Virgin, and how filtered through others’lenses that was. In the CX world, Branson is usually portrayed as the leader who puts employees first rather than customers. Reading directly from his words, i got a different picture, one that fully embodi Once I gave it a start I could not put it down. Devoured it over one weekend, totally absorbed into #RichardBranson autobiography. What an amazing example of using business and money for doing good! 🤩 I had no idea how little did I know about Branson and Virgin, and how filtered through others’lenses that was. In the CX world, Branson is usually portrayed as the leader who puts employees first rather than customers. Reading directly from his words, i got a different picture, one that fully embodies my vision of Happiness Driven Growth! 💛 First of all, he is not at all succube of the common business tyranny of OR, profit or customers, customers or employees. He sees profits as needed for the company to survive not as the reason to be in business; the reason for him to start a new business IS delivering the best experience possible while having fun and making the world a better place, and he understands that key to success IS employing thinkers, independent and intelligent people and empowering them to do their work. I actually never realized how many examples of #YellowGoldfish he has in his companies, how all his businesses pursue at least few #yellowfactor (fun and play being the main common traits) using the #driven competencies and all the stages of #growth described in Yellow Factor (including a lot of #givingback and consideration for the environment), ultimately being a living example that we can have successful and profitable #happinessdrivengrowth 🌻💛🤩 Definitely a book worth reading and an example many business leaders can and should follow!🙌👏

  16. 4 out of 5

    J. Lee Hazlett

    3.5 stars. I was left a little torn by this book. On the one hand, I learned a fair bit about Richard Branson, and there were some philosophical points that led me into deeper personal pondering. On the other, I was less than impressed with some of the choices that the author made in the past. No one's perfect, but I didn't get the sense that he feels much remorse for the things that even he acknowledges were a bit skeezy. He makes it clear that he believes in not having regrets, but I'm not con 3.5 stars. I was left a little torn by this book. On the one hand, I learned a fair bit about Richard Branson, and there were some philosophical points that led me into deeper personal pondering. On the other, I was less than impressed with some of the choices that the author made in the past. No one's perfect, but I didn't get the sense that he feels much remorse for the things that even he acknowledges were a bit skeezy. He makes it clear that he believes in not having regrets, but I'm not convinced that he wouldn't make some of his less savory choices again so long as they weren't technically illegal. But perhaps we ought to just be content with knowing that there's at least one billionaire in the world who seems serious about sticking to wholly legal operations, even if their choices sometimes seem to sacrifice the spirit of the law in favor of the letter of it. Moral and ethical quandaries aside, this is a chattily written book with some good tales in it. Worth a read if you don't mind occasionally disagreeing with the author on finer points of personal conduct.

  17. 4 out of 5

    Krish Jain

    SCREW IT LETS DO IT! Do what you feel is right for you and don't waste a second to think about it. This book is one of my favorite autobiographies as it tells you how important risk taking is. Richard Branson took many risks, in some he didn't even know if he would come back alive. One of the biggest decisions he took was to go around the world in a hot air balloon. This is very very risky but he did what he wanted to do. If you really really want to do something don't think about what will happe SCREW IT LETS DO IT! Do what you feel is right for you and don't waste a second to think about it. This book is one of my favorite autobiographies as it tells you how important risk taking is. Richard Branson took many risks, in some he didn't even know if he would come back alive. One of the biggest decisions he took was to go around the world in a hot air balloon. This is very very risky but he did what he wanted to do. If you really really want to do something don't think about what will happen just do it. Richard Branson also broke many records in the hot air balloon. In one of his expeditions his friend fell in the cold water and nearly froze to death before a helicopter came to rescue. The book also tells you that whatever you want to do, do it now. Richard Branson started writing and selling magazines before he was even 18! He got a lot of success in this but also worked very hard. I wouldn't mind reading this book again.

  18. 4 out of 5

    Sneha Bhargava

    This review has been hidden because it contains spoilers. To view it, click here. I have mixed feelings about this one, it was an easy read with lots of lessons, but it was a different time when Branson was creating his empire, and it’s a different time now. And if all of us were to act on our instincts, we would have failed businesses and more debt. This book doesn’t offer a typical rags to riches story or maybe it can be perceived as one, however Branson was too adventurous to sound as if he struggled to build his empire. He made mistakes learnt from them and moved on. I en I have mixed feelings about this one, it was an easy read with lots of lessons, but it was a different time when Branson was creating his empire, and it’s a different time now. And if all of us were to act on our instincts, we would have failed businesses and more debt. This book doesn’t offer a typical rags to riches story or maybe it can be perceived as one, however Branson was too adventurous to sound as if he struggled to build his empire. He made mistakes learnt from them and moved on. I enjoyed reading his book just because of his casual respectful attitude, however I have a very different thinking and acting on my instinct every time isn’t an advice I would give someone, so there were many approaches / strategies of his which were different and I disagreed with. But then he’s Branson and I’m an average person. All in all it’s a good book to get a different perspective on life/business!

  19. 5 out of 5

    SWAROOP CHOUGULE

    Screw It, Let's do it is a kind of summary version with key bullet points and advises of Richard Branson's biography 'Losing My Virginity'. He describes snippets from his life like starting students magazines, going in a hot air balloon, buying Necker islands etc. Along with these stories, he points out the principles and virtues to follow, which he has followed over the course of his life. In all, this book is a great read for facing life and having fun all along (having fun is the main point w Screw It, Let's do it is a kind of summary version with key bullet points and advises of Richard Branson's biography 'Losing My Virginity'. He describes snippets from his life like starting students magazines, going in a hot air balloon, buying Necker islands etc. Along with these stories, he points out the principles and virtues to follow, which he has followed over the course of his life. In all, this book is a great read for facing life and having fun all along (having fun is the main point which Sir Branson stresses a lot in this one).

  20. 4 out of 5

    Bineydeep Singh

    Somewhere in the book Richard Branson mentions hes dyslexic. And it proves in his writing. There is absolutely no flow in this book. Things are superficial, stories are not in details, and only summaries are present. It is a typical example of HOW NOT TO WRITE A BIOGRAPHY. But still I will recommend the book, things he say are inspirational!

  21. 5 out of 5

    Danielle McNamara

    A book I’ve previously read & should be read by all. An inspirational book, if you need a little motivational push then I recommend reading this! It’s a book I’ll always have in my person library! I’m so excited for his latest book that I bought last night!

  22. 5 out of 5

    Louise Fry

    Didn’t really enjoy this book found he repeated himself a lot and the chapters didn’t really relate to the title of them and it seemed extremely mix matched - was a quick read however but didn’t feel anything gained like the title would suggest

  23. 5 out of 5

    Gorjan

    Short, but packed with excellence...

  24. 4 out of 5

    Nassimoka

    3.5 stars

  25. 4 out of 5

    JM Luzarraga

    Richard Branson is great inspiration for "original thinker" and "constantly re-evolution of industries". Sometimes the stores are too much driven economically and missing a bigger impact. This book became a classic of MTA community for inspiring actual and potential LEINNers on what an "entrepreneurial life" is about. Richard Branson is great inspiration for "original thinker" and "constantly re-evolution of industries". Sometimes the stores are too much driven economically and missing a bigger impact. This book became a classic of MTA community for inspiring actual and potential LEINNers on what an "entrepreneurial life" is about.

  26. 4 out of 5

    Cristina

    Meh, it was okay, I guess. But I wasn't really expecting an autobiography or a collection of fun experiences or lucky guesses. I was interested in finding out more about Branson's professional secrets or tips and tricks if he had any. And this just wasn't what I was looking forward to reading. To be honest, this book gave me the feeling that this guy was incredibly lucky and he just so happened to make the right decisions at the right time. Meh, it was okay, I guess. But I wasn't really expecting an autobiography or a collection of fun experiences or lucky guesses. I was interested in finding out more about Branson's professional secrets or tips and tricks if he had any. And this just wasn't what I was looking forward to reading. To be honest, this book gave me the feeling that this guy was incredibly lucky and he just so happened to make the right decisions at the right time.

  27. 4 out of 5

    Shuchita Garg

    This book has been very inspiring for me. Richard shares his experiences that gave him some big life lessons. He likes to take risks, accept any challenge that comes his way, always have a goal and never have a NO as an answer. I liked the part where he says that we don't have to be rich to donate or to help others. Also, the only thing we need to do is to take the very first step and to take the last step to reach a goal as seriously as we take our first step. Richard is a person who never forget This book has been very inspiring for me. Richard shares his experiences that gave him some big life lessons. He likes to take risks, accept any challenge that comes his way, always have a goal and never have a NO as an answer. I liked the part where he says that we don't have to be rich to donate or to help others. Also, the only thing we need to do is to take the very first step and to take the last step to reach a goal as seriously as we take our first step. Richard is a person who never forgets to have fun while chasing his goals. Through this book he makes a point not to push the readers but to inspire. A great motivational book!

  28. 4 out of 5

    Sharina MS

    This is a perfect light reading i've been longing to have. The book makes me think about my own life. Have i challenged myself hard enough? Have i committed myself to learn something new, have a target and strive to achieve them? As i was reading this, one quote remains etched in my mind: Time wasted equal to life wasted. Some people are risk adverse and there are some who love to take risk. I learn that Richard Branson's love for risk and challenges began at home. Ability to risk taking is nurtu This is a perfect light reading i've been longing to have. The book makes me think about my own life. Have i challenged myself hard enough? Have i committed myself to learn something new, have a target and strive to achieve them? As i was reading this, one quote remains etched in my mind: Time wasted equal to life wasted. Some people are risk adverse and there are some who love to take risk. I learn that Richard Branson's love for risk and challenges began at home. Ability to risk taking is nurtured at home, highly influenced by his grandma and mum. He's a high achiever, committed to hard works and still having fun and surrounded by family that loves him. I didn't know that he can fly a hot ballon and took up a life-threatening challenges, that he once landed in freezing cold ocean. Unbelievable risk taker, if you ask me.

  29. 4 out of 5

    Batyrbek Alimzhan

    Screw it, I'm gonna do it. :) Screw it, I'm gonna do it. :)

  30. 5 out of 5

    Amina

    "Whatever we want to be, whatever we want to do, we can do it. Go ahead, take that first step, just do it" I think that Sir. Richard Branson got the meaning of life very well, a lot of people may disagree but I think that we all can challenge ourselves to see how far we can go, some may say, he was raised on that, his back ground, his family but these are just excuses, true, it would be uneasy to leave the comfort zone and the fear of the mess change will make may just stop us from taking that ve "Whatever we want to be, whatever we want to do, we can do it. Go ahead, take that first step, just do it" I think that Sir. Richard Branson got the meaning of life very well, a lot of people may disagree but I think that we all can challenge ourselves to see how far we can go, some may say, he was raised on that, his back ground, his family but these are just excuses, true, it would be uneasy to leave the comfort zone and the fear of the mess change will make may just stop us from taking that very little step, but personnaly, this awesome man gave me something to think about, simple principles yet of great outcome.. 1. Just Do It! 2. Have Fun! 3. Be Bold 4. Challenge yourself 5. Stand on your own feet 6. Live the moment 7. Value family and friends 8. Have respect 9. Do some good

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