Ninety days from bankruptcy, Apple welcomed home its founder in 1996. In just a few years, Steve Jobs accomplished the impossible - Apple was now a Trillion dollar juggernaut in Music, Books, Smart-Phones, Tablets, Laptops and more. Anatomy of an Apple reveals the often overlooked, misunderstood or misrepresented lessons that made it all possible! Anatomy of an Apple is an e Ninety days from bankruptcy, Apple welcomed home its founder in 1996. In just a few years, Steve Jobs accomplished the impossible - Apple was now a Trillion dollar juggernaut in Music, Books, Smart-Phones, Tablets, Laptops and more. Anatomy of an Apple reveals the often overlooked, misunderstood or misrepresented lessons that made it all possible! Anatomy of an Apple is an engaging and knowledgeable romp through technology which turns the abstract business concepts behind Apple's astounding comeback into easily digestible everyday business lessons. Meticulous myth-busting of major Technology history, through surgical cross-examination, combines with an unforgettable storytelling of Apple's tale of redemption and renewal that doesn't disappoint. From start to finish, you will be treated to a feast of life changing anecdotes, piquant down and dirty myth-busting and utterly refreshing, setting-the-record-straight facts and figures that explain what it took for Apple to return from the brink of disaster.
Anatomy of an Apple
Ninety days from bankruptcy, Apple welcomed home its founder in 1996. In just a few years, Steve Jobs accomplished the impossible - Apple was now a Trillion dollar juggernaut in Music, Books, Smart-Phones, Tablets, Laptops and more. Anatomy of an Apple reveals the often overlooked, misunderstood or misrepresented lessons that made it all possible! Anatomy of an Apple is an e Ninety days from bankruptcy, Apple welcomed home its founder in 1996. In just a few years, Steve Jobs accomplished the impossible - Apple was now a Trillion dollar juggernaut in Music, Books, Smart-Phones, Tablets, Laptops and more. Anatomy of an Apple reveals the often overlooked, misunderstood or misrepresented lessons that made it all possible! Anatomy of an Apple is an engaging and knowledgeable romp through technology which turns the abstract business concepts behind Apple's astounding comeback into easily digestible everyday business lessons. Meticulous myth-busting of major Technology history, through surgical cross-examination, combines with an unforgettable storytelling of Apple's tale of redemption and renewal that doesn't disappoint. From start to finish, you will be treated to a feast of life changing anecdotes, piquant down and dirty myth-busting and utterly refreshing, setting-the-record-straight facts and figures that explain what it took for Apple to return from the brink of disaster.
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Richard Schwindt –
Ben Klaiber has brought us a fascinating and almost religious apologia for Steve Jobs and Apple. At times it reads like it was put together by a committee at Apple chaired by Steve Jobs' and Tim Cooks' mothers. Once you accept that premise, however, sit back and read a detailed and clearly written master class on leadership, science and creativity in organizations. Klaiber may be a fan but he clearly knows his stuff. He unpacks the Apple renaissance with an eye for detail and great clarity. He l Ben Klaiber has brought us a fascinating and almost religious apologia for Steve Jobs and Apple. At times it reads like it was put together by a committee at Apple chaired by Steve Jobs' and Tim Cooks' mothers. Once you accept that premise, however, sit back and read a detailed and clearly written master class on leadership, science and creativity in organizations. Klaiber may be a fan but he clearly knows his stuff. He unpacks the Apple renaissance with an eye for detail and great clarity. He looks at how Jobs responded to each of the challenges; in technology, supply, marketing and creating the culture in Apple that was required to create the incredible success of groundbreaking items such as the ipod, iphone and ipad. He goes into the past to unearth Jobs thinking, even before his early successes. It turns out there is a place for mavericks and sh**t disturbers in organizational culture, particularly if maverick in chief is CEO. With minor reservations for Klaibers' glaring chauvinism this is a must read for any student of success in the corporate world.
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