Customize your delivery for maximum persuasive power. If you need the best practices and ideas for communicating effectively--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Pitch your brilliant idea successfully - Connect with your audience - Establish cred Customize your delivery for maximum persuasive power. If you need the best practices and ideas for communicating effectively--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Pitch your brilliant idea successfully - Connect with your audience - Establish credibility - Inspire others to realize your vision - Adapt to your listeners' decision-making styles - Frame goals around common interests - Build consensus and win concessions - Neutralize stressful conversations
Harvard Business Review on Communicating Effectively
Customize your delivery for maximum persuasive power. If you need the best practices and ideas for communicating effectively--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Pitch your brilliant idea successfully - Connect with your audience - Establish cred Customize your delivery for maximum persuasive power. If you need the best practices and ideas for communicating effectively--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Pitch your brilliant idea successfully - Connect with your audience - Establish credibility - Inspire others to realize your vision - Adapt to your listeners' decision-making styles - Frame goals around common interests - Build consensus and win concessions - Neutralize stressful conversations
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Vanessa –
This review has been hidden because it contains spoilers. To view it, click here. The styles of decision making is less thought of, the book places this at the forefront to cater practical advice to leaders attempting to persuade their managers. Then it flows to mechanics of stereotypical persuasion between genders, like and like, how to effectively persuasion to improve receptivity and persuasion of the masses. Ending it beautifully is managing the exceptional difficult people and situations. ;)
Abhijit Gupta –
Normally I just find a lot of HBR books to be an amalgamation of common wisdom just worded in an appropriate manner. They tend to have more of 'strategic' sense rather than actual implementation worthy suggestions. Same is the case with this book. Barring two articles (Harnessing the Science of Persuasion and Telling Tales), I found others to be more of 'Okay, I know this, but what do I do about it?'. Still giving it a good rating cause of the above-mentioned 2 articles. Normally I just find a lot of HBR books to be an amalgamation of common wisdom just worded in an appropriate manner. They tend to have more of 'strategic' sense rather than actual implementation worthy suggestions. Same is the case with this book. Barring two articles (Harnessing the Science of Persuasion and Telling Tales), I found others to be more of 'Okay, I know this, but what do I do about it?'. Still giving it a good rating cause of the above-mentioned 2 articles.
Cemal Duman –
Must read to understand corporate communication
Viktoriya Chuchumisheva –
Amazing read! Very practical and useful. If you want to improve your communication skills on the topics from the book's content, this book is for you. Amazing read! Very practical and useful. If you want to improve your communication skills on the topics from the book's content, this book is for you.
Joey –
It contains 10 essays on communications targeted to high level executives or managers. 1. Change the Way You Persuade. Teaches on how to deliver a good presentation to bosses. Author classified CEOs into 5 types. We have to tailor the preparation and delivery to different type of bosses. 2. Harnessing the Science of Persuasion. Author described 6 basic principles of persuasion - liking, reciprocity,social proof, consistency, authority and scarcity- and suggested respective ways executives can app It contains 10 essays on communications targeted to high level executives or managers. 1. Change the Way You Persuade. Teaches on how to deliver a good presentation to bosses. Author classified CEOs into 5 types. We have to tailor the preparation and delivery to different type of bosses. 2. Harnessing the Science of Persuasion. Author described 6 basic principles of persuasion - liking, reciprocity,social proof, consistency, authority and scarcity- and suggested respective ways executives can apply them. 3. The Power of Talk. Author demonstrated that conversational style determines partly how the message is perceived and the quality of the speakers. She also proposed the common traits of female which leads boss or peers to think that they are not confident, and suggested ways to negotiate authority. 4.The Necessary Art of Persuasion. Author maintains the importance of persuasion in market place, which is not the same as selling. Using logic, persistence and personal enthusiasm will not get the work done. He laid out 4 steps of persuasion - establish credibility, frame for common ground, provide evidence and connect emotionally. 5. Is Silence Killing Your Company? Authors suggested that silence among coworkers, employers or employees can be detrimental. They laid out the reasons why it comes up in the first place, its costs and advice how to break them (recognize your power, act deviantly and build a coalition). They also briefly offer counterpoints of when remain silent is better. 6.How to Become an AUthentic Speaker. Even if you rehearsed the speech for zillion times, audience still find something missing- authenticity. How to demonstrate it? Do not rehearse body language, instead imagine meeting 4 aims: being open and connect with your audience, being passionate about your topic, and finally listenning to them. 7. Telling Tales. Narrative can be useful in getting a message across more vividly. Author classified your onjective into 7 categories and adviced corresponding stories that are approciate and reminded us what to do in the 7 different situations. 8. How to Pitch a Brilliant Idea. Author briefly described 5 ways that kill your picth - charity case and so on. She classifies pitchers into 4 types and detailed their style. 9. The 5 Messages Leaders Must Manage. Organizational Structure & Hierarchy, FInancial Results, The Leader's Sense of his/her Job, Time Management, and Corporate Culture. He laid out the conventional model and suggested alternative ways to achieve goals. 10. Taking the Stress Out of Stressful Conversation. Author used 3 vivid examples of stressful conversations. She said being self-aware can be part of the solution and illustrated how the 3 unfortunate case can be overturned if the stakeholders have tricks to prepare for these foreseeable situations.
Beenish –
very informative! directly applicable towards ones work environment and helpful to tactical different personality types or to judge your audience
Khairul Anwar –
a must-read book
Sharon –
This was excellent. Lots of great examples showing how to communicate with folks with various communication styles.
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